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Alatusa vs WATI (2026): prices compared for web shops
WATI is a WhatsApp-first platform with broadcast campaigns, chatbots and Shopify tools. Alatusa is an inbox for WhatsApp, Instagram and Messenger at a flat price.
Prices checked on 25 September 2026
The same shop, both bills
Same shop: 30 new conversations a day, 3 people, 3 channels
Alatusa Pro
€30
a month, monthly billing
€30 a month, or €288 a year. No limit on conversations. 10 people included on Pro. 14 days free, no card needed for Alatusa.
WATI Pro
€149
a month, monthly billing
- Growth: €69 a month on monthly billing, or €59 a month on annual billing. It connects any 1 channel, with 3 users and no extra users.
- Pro: €149 a month on monthly billing, or €119 a month on annual billing, with 5 users; each extra user €39 a month.
- Messages are charged on WATI's own rate card, per message type.
- A 7-day free trial; the annual plan includes free onboarding.
Every detail side by side
| What you compare | Alatusa Pro | WATI Pro |
|---|---|---|
| Price on monthly billing | €30 a month | €149 a month |
| Price on annual billing | €24 a month | €119 a month |
| What it counts | Flat price | Flat price |
| Included | Unlimited | Not counted |
| People included | 10 included | 5 (+€39 per extra user) |
| Channels | WhatsApp, Instagram, Messenger | WhatsApp, Instagram, Messenger, TikTok and more |
| Extra monthly fees | None | None |
| Bill for 3 people on 3 channels, 30 new conversations a day | €30 | €149 |
Prices as shown on the vendors’ pricing pages on 25 September 2026. Alatusa: our own price. Meta charges come on top for every tool.
Which one fits you?
Choose WATI if…
- you want broadcast campaigns and chatbots on WhatsApp;
- you sell on Shopify and want abandoned-cart messages;
- you also want TikTok or WhatsApp calling in the same tool.
Choose Alatusa if…
- you sell mainly on WhatsApp, Instagram and Messenger;
- a team of up to 10 answers customers, all included;
- you want one flat price for those three channels;
- you want to reach the founder on WhatsApp.
Where Alatusa fits, and what we do not do yet
Where Alatusa fits
- Small shops that sell on WhatsApp, Instagram and Messenger and want one inbox.
- Teams of up to 10 people, all included on Pro.
- A flat €30 a month with no limit on conversations, and no markup on Meta.
What we do not do yet
- No email, live chat widget, SMS or phone calls in the inbox.
- More than 10 people is Enterprise: you ask us and we set it up.
- The app is in English and Spanish.
- No AI agent that answers for you, and no broadcasts or templates in Pro.
Sources (3)
- WATI, pricing page, read on 25 September 2026
- Meta, pricing on the WhatsApp Business Platform, read on 24 September 2026
- Meta, pricing for non-template messages, read on 24 September 2026
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